I don't love it, but I do like it. For a more natural product the waterproofness of it works pretty good. My lashes come out nice and full with 2-3 coats, drying between coats.
Like the brush but did not feel like there was any product on the wand. Really have to layer and hard to apply lower lashes
Stays on all day!Fantastic Product that gives good volume & I am outside on our ranch everyday with wind & rain & it is waterproof.
I like the brush and color and it doesn't clump or irritate my eyes. It's a very natural look, but it's also easy to apply more layers.
Mascara tends to really irritate my eyes. I’m very sensitive to most all other drug store brand mascaras so I wanted something EWG verified. This mascara is not my favorite, but it doesn’t have the harsh chemicals that many popular brands on the market today have. I did come to find that this mascara is NOT waterproof, unfortunately. Regardless, less chemicals and it doesn’t irritate my eyes. I’ll keep using it !
Mineral Fusion products in general are a huge hit with me. The ingredients, verified by EWG, are what drew me to this brand. No toxic chemicals at all. The waterproof mascara stays on when I swim, but removes easily when washing my face. One coat is enough and it lasts for hours. Highly recommend it!
I prefer a slimmer and curved brush so that I can avoid mascara from ending up under my lashes. This brush is thick and straight and I am having difficulty not coloring underneath my lashes. The color goes on well and offers thickness and volume, but I do not prefer the brush.
I love that this product is EWG certified!It makes my lashes look fuller and comes off easier than other water proof/resistant products I have used.One thing that would make this product better is the brush applicator, it is to too fat.The applicator should be a little narrower, that way it would make it easier to apply to the lash and prevent accidently getting my eyelid or check.
I love this mascara, long lasting, doesn’t flake or smudge, easy to remove with eye makeup remover. I also like the fact that it is EWG verified so I know it doesn’t have a lot of toxic ingredients. The only reason I didn’t give it 5 stars is that I hate the wand. It’s too thick and bulky and makes it difficult to apply the mascara without getting it in my eyelid.
I can put rewetting drops in multiple times a day and this mascara stays put. Does not clump right away (if you pump it, you'll put air in which will clump and dry it out; just twist the wand inside the bottle before applying.) It goes on smoothly, looks very nice on the lashes.
It’s nice and thick so you don’t have to fuss with it to get enough on. And it actually is waterproof and doesn’t smear all over your face if your eyes tear. Most importantly it’s nontoxic based on EWG.com.At night I remove it using BWC Creamy Eye & Face Makeup Remover, also nontoxic, and it comes right off. (The mascara does need a remover as water and a face cloth doesn’t do it…because it’s really waterproof.)
The cocoa color is a perfect dark brown. This is a waterproof mascara that doesn't come off until you use a makeup remover, which is exactly what i wanted.
Will not give you dramatic volume but wears quite well and holds a curl. I like the Cliff color as an everyday black/brown. Removes easily with MU remover. I wear contacts and don’t have any problems with this products.Best cruelty free that I’ve tried!
I really love that this mascara has clean ing and is EWG certified.I have to agree with other reviews on the brush, though. It is very “plush” but it makes it awkward to use. I read other reviews from people with shorter lashes, I have long lashes but they’re quite blonde and so I have to make sure I’m covering them from root to tip. I feel like I can’t get enough of the product on my lashes in order to “volumize” them, and I end up with smudges on my lid.I saw another user who just used a different brush from a different product, and I’ll probably end up doing that.
WATERPROOF MASCARA: Mineral Fusion Waterproof Mascara naturally nourishes lashes with Argan Oil, Aloe, & Panthenol. Gentle, non-irritating formula applies easily & is smear & smudge-resistant.
ALL EYES ON YOU: Use Mineral Fusion cruelty-free, hypoallergenic mascaras, eyeliners, & eyeshadows to create polished everyday looks or dramatic statement makeup. Whatever your look, we've got you covered!
SMARTER MAKEUP: Improve your complexion & nourish your skin with our line of lip tints, eyeshadows, brushes, foundations, nail polishes, mascaras, primers, eyeliners, moisturizers, face creams & cleansers.
NATURAL COSMETICS: We select effective natural ingredients & ensure our products are free of gluten, parabens, talc, artificial colors, synthetic fragrances, SLS & phthalates. We NEVER conduct animal testing.
HEALTHY BEAUTY: Mineral Fusion offers a wide range of nail polish, hair care, body care & skin care - each formulated to deliver the uniquely beneficial power of minerals. Products made in the USA.